Yulu tells the big story. It’s that simple. We uncover the overlooked and give fresh perspective on the understated. We cultivate stories that matter. Then we share them.

Meet Yulu

Yulu PR is an award-winning public relations and digital media agency based in Vancouver, BC.  We partner with socially innovative organizations that think beyond the bottom line. Whether it’s tech, real estate or social enterprise, our clients are changing the game in their industries. They are impacting society in meaningful ways, which makes telling their stories, a cinch. Vancouver public relations

Results

Founded on the principle of telling stories that matter, Yulu carefully selects its clients. Then we set lofty goals & work creatively to produce thoughtful, impactful campaigns.

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Areas of Focus

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Our Services

Whether it’s securing media interviews, forming strategic partnerships, booking public speaking events, or creating social responsibility plans, Yulu’s talented team tells the BIG Story. Our campaigns get noticed.

Our services include:

From direct-to-public events to award submissions, community initiatives and speaking opportunities, Yulu encourages its client partners to take an integrated approach to public relations. We help you understand which services will best resonate with your target audience.

Yulu’s public relations services:

+ Awards and Speaking Submission
+ Corporate Giving, Charity & Community Initiatives
+ Events and News Conferences
+ Crisis Management Planning

+ Digital Communications Strategies
+ Strategic Partnerships & Alliances
+ Focus Groups & Public Consultation

Media influencers lend third-party credibility to your brand. They tell your story to captive audiences and create evangelists for your product, service or company initiative. Yulu takes a simple approach to media relations.

Yulu’s PR Approach:

+ Discover the BIG Story
+ Find the media it matters to
+ Craft the message
+ Connect the dots
+ Measure the impact

Our Media Relations Services:

+ Creative Campaign Strategy
+ Compelling Media Materials
+ Custom Media Database Devlopment
+ Media training
+ Media Outreach & Follow-up
+ Deskside Bookings
+ News Conferences
+ Interview Coordination/Media Liasing

Social networks such as facebook, Twitter, Linkedin, Instagram, and Pinterest are powerful direct-to-public platforms, which can be utilized to build community, listen and engage with global audiences. Brand continuity is vital in developing an effective social media strategy that accurately represents your voice across all channels. Yulu’s formula for social media success is simple:

Formula for Social:

+ Humanize your brand
+ Find your community
+ Listen
+ Engage
+ Measure the impact

Social Media Services:

+ Social Media Strategy
+ Community Building/Content Curation
+ Influencer/Blogger Outreach
+ Ad Campaigns, Contesting, Events
+ Online Reputation Management/Online Monitoring
+ Campaign Measurement
+ Social Media Training

A successful conference or event can have a long-lasting impression. Yulu’s agile team can help from creative conception to flawless execution. Whether it’s venue selection, AV rentals, catering, media invitations, or speech writing, Yulu’s skilled team knows the formula to wow your guests.

Yulu’s news conference services include:

+ Creative concept/theme
+ Event planning/coordination
+ Media and influencer invitations

+ Speech writing/key message development
+ On-site event facilitation
+ Post-event media monitoring and media follow-up

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Our Thoughts

14
Apr

5 Ways to Get PR for Your Startup Without Spending a Pretty Penny

Our very own Jennifer Maloney offered her PR expertise to Entrepreneur Magazine last week. Keep reading for Jennifer’s five ways startups can generate interest...

20
Dec

Yulu’s 2013 Year in Review

2013 has been an incredible year, thanks to a number of special people! We’ve put together a recap of some of our favourite experiences...

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