Charlotte Gilmour
Managing Director, Environmental Impact at Yulu Impact Communications
Overview
Managing Director, Environmental Impact
Charlotte joined Yulu in 2017 to establish and scale the firm’s Environmental Division, cementing Yulu as a leader in climate and impact communications. Since then, she has represented more than 30 climate-action organizations across sustainable industry, decarbonization, conservation and restoration, climate adaptation, and climate justice, helping mission-driven innovators translate complex climate solutions into compelling narratives that mobilize action.
Areas of focus
- Climate and environmental communications
- Renewable energy & clean tech PR
- Conservation, restoration & climate adaptation
- Climate justice & community-led solutions
Climate leadership & experience
With roots in the UK and a career built in Canada, Charlotte brings a uniquely global lens to climate communications. She has led programs across North America and Europe, including the award-winning global launch of Carbon Engineering’s Direct Air Capture technology, which earned both a Gold Stevie Award and a PR Daily Award.
Charlotte partners with climate innovators, nonprofits, and impact-driven companies to build communications strategies that do more than inform: they inspire stakeholders to take meaningful climate action, from investors and policymakers to communities on the frontlines of climate change.
She has supported climate-action leaders across:
- Sustainable industry and clean technology
- Decarbonization and carbon removal
- Conservation and ecosystem restoration
- Climate adaptation and resilience
- Climate justice and equity-driven initiatives
Thought leadership and ecosystem impact
A committed advocate for using communications as a catalyst for climate progress, Charlotte speaks regularly on the role of narrative in driving climate action. She has delivered guest lectures at Queen’s University, the University of Georgia, and Mount Royal University, sharing practical frameworks for turning climate science and solutions into stories that resonate.
Charlotte has also served three consecutive years as a judge for the Synergy Foundation’s Net Zero Incubator Program, supporting entrepreneurs advancing circular-economy innovation and helping them sharpen their impact narratives.
Community climate action
Charlotte’s dedication to climate action extends beyond client work. She has mobilized community engagement for Vancouver’s annual Climate Strikes, including securing more than 100 B Corp CEO signatures in 2019 calling for urgent climate action.
Whether she’s advising climate-tech founders or activating local business leaders, Charlotte champions the power of collective voice in accelerating the transition to a low-carbon, climate-just future.
Life beyond the office
Outside of work, Charlotte can usually be found on North Vancouver’s trails in her barefoot runners, catching (baby) waves on her surfboard, or exploring BC’s wild spaces with her two nature-loving sons and her spirited cockapoo. Time spent in nature keeps her grounded in what’s at stake, and fuels the urgency and optimism she brings to her work in climate communications.
Connect with Charlotte
FAQ
What does the Managing Director of Environmental Impact at Yulu do?
As Managing Director of Environmental Impact, Charlotte leads Yulu’s Environmental Division, representing climate-action organizations and designing communications strategies that translate complex climate solutions into narratives that mobilize stakeholders and drive measurable climate progress.
What types of climate organizations has Charlotte worked with?
Since 2017, Charlotte has represented more than 30 climate-action organizations across sustainable industry, decarbonization, conservation and restoration, climate adaptation, and climate justice, supporting everyone from emerging climate-tech innovators to global environmental nonprofits.
How does Charlotte contribute to the broader climate ecosystem?
Beyond client work, Charlotte is a regular speaker on the role of narrative in driving climate action, has guest-lectured at universities including Queen’s University, the University of Georgia, and Mount Royal University, and has served three consecutive years as a judge for the Synergy Foundation’s Net Zero Incubator Program, which supports circular-economy entrepreneurs.
How is Charlotte involved in community climate action in Vancouver?
Charlotte has played a key role in mobilizing community engagement for Vancouver’s annual Climate Strikes, including organizing more than 100 B Corp CEO signatures in 2019 in support of urgent climate action.