Animation Services and Visual Creative for Organizations Driving Change
From animated explainers to campaign design, we turn important ideas into visuals people can understand, share and act on.
Yulu develops animation, motion graphics, video and visual design for organizations tackling complex social and environmental challenges. Our creative team works with strategists and subject specialists to find the clearest story, then builds the visual assets that bring it to life across campaigns, classrooms, reports, media and digital channels.
Need to explain a complicated issue, give a campaign a recognizable identity or help a story travel further? We can lead the creative from concept, script and storyboard through design and production, or extend an existing brand system into new formats. Explore how our creative work connects with strategic communications and creative campaign development.
Animation and motion design that make ideas easier to grasp
Some stories are hard to show in a single image. Animation can reveal how a process works, make evidence accessible or connect an audience to an issue that feels distant. Yulu creates 2D animation, animated explainers, motion graphics, short-form video and edited video content shaped around the audience and the action the piece needs to support.
Creative work, grounded in real-world use
Surfrider - Clouded Judgement
For Surfrider Foundation Canada, we developed the Clouded Judgement creative platform with an educator-developed curriculum on the environmental impacts of smoking and vaping. Yulu wrote the narrative and script, storyboarded a hero educational video, and designed classroom handouts and a cohesive visual identity for students in Grades 7–12. The aim was to make the evidence engaging and usable without relying on guilt as the primary motivator.
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Global Alliance of Green and Gender Action (GAGGA) - Fund Forward
For the Global Alliance of Green and Gender Action (GAGGA), Yulu translated a complex, multi-partner case for funding community-rooted, women-led climate action into the Fund Forward campaign. The work included a hero animation, film and still social assets, and a visually intentional fundraising portal, all built around a narrative pressure-tested with donors.
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Lightstar Renewables
Yulu translated Lightstar’s community solar and agrivoltaics work into a cohesive suite of digital and print materials. We rebuilt its website, designed audience-specific landing pages, and created project books, community FAQs and state-specific mailers. Clear visuals and tailored messaging helped explain complex solar projects to landowners, schools and communities, with accessible ways to learn more and connect.
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Be More Than a Bystander
Yulu developed a campaign creative system to help students respond safely to gender-based violence on BC campuses. Grounded in behavioural science, the work paired relatable campus scenarios with four practical actions: Check In, Create a Distraction, Speak Up and Get Support. Digital screens, social carousels, posters and an implementation toolkit equipped 25 post-secondary institutions to bring the campaign to life.
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KORE Infrastructure - Bringing clean energy into focus
Yulu created a bank of video assets to support KORE Infrastructure’s story of turning organic waste into renewable energy. Developed as part of a broader communications strategy, the videos supported media outreach and social engagement, helping introduce KORE’s technology to audiences across waste management, agriculture, hydrogen and energy.
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Defunkify · No Scent is the Best Scent
Yulu developed “No Scent is the Best Scent,” a consumer awareness campaign that challenged assumptions about fragrance in household cleaning products. Grounded in stakeholder insights and competitive research, the campaign translated Defunkify’s green chemistry expertise into a clear consumer story, supported by media outreach, thought leadership and influencer engagement.
View case study →CREATIVE SERVICES
Big ideas. Brought to life.
We develop individual assets and connected visual systems, with strategy and production scaled to the brief.
Scripts, storyboards, illustration and animation that clarify a process, make research accessible or invite an audience into an issue. From a hero film to shorter edits and social cutdowns.
Animated type, data, transitions and graphic elements, plus edited footage for launches, advocacy, learning, events and social channels.
Visual concepts, identity systems and practical assets for digital, print, presentations and stakeholder communications, designed to work together across touchpoints.
Clear editorial structure, infographics and visual storytelling that make evidence and community stories useful to readers, partners and supporters.
Media-ready imagery, social graphics, video and shareable toolkits that help a campaign stay coherent as it moves across channels.
How a creative project takes shape
Frequently asked questions
Can Yulu create a standalone animated explainer?
Yes. We can develop an animation as a focused project, from concept and script to storyboard, design and final video. We can also create shorter cutdowns or supporting graphics when the brief calls for a connected asset set.
Do you work from an existing brand system?
Yes. We can extend an established visual identity into motion, video, reports and campaign assets, or develop a new visual direction when the project needs one. Scope depends on the existing materials and the approval process.
How is visual creative different from campaign ideation?
Visual creative covers the design and production of the assets people see and use. If you need the central campaign idea, message and activation plan as well, explore our creative concepts and campaign execution service.
What should we bring to the first conversation?
Tell us what you need to communicate, who it needs to reach, where it will appear, what source material exists and when you need it. If the format is still open, we can help determine whether animation, video, design or a combination will serve the objective.
Lead with Impact. Design with Purpose.
Have an animation, video or design brief in mind? Tell us what you are trying to explain and who needs to see it.
We would love to help shape the right creative approach. Email hello@yulupr.com or call +1 604-558-1656