Strategy Sprint: Short-Term PR Strategy Support
When a launch, milestone, or pivotal announcement is on the horizon, timing is everything, and clarity is non-negotiable. Yulu’s Strategy Sprint is a fixed-fee, short-timeline engagement designed to help your team go from “we need a plan” to “we’re ready to launch”. You’ll leave with a complete communications roadmap: targeted, story-driven, and ready to activate tomorrow.
Outcome
A press-worthy plan you can run tomorrow. We build the strategy, assets, and activation blueprint so you can execute confidently, whether you’re preparing for a launch, funding announcement, rebrand, product update, or thought-leadership moment.
What you get
- Comms brief with objectives, audiences, and success metrics
- Angle board & pitch outlines + target outlet/journalist map
- 30-day editorial & moments calendar (owned + earned + social)
- Asset checklist (visuals, data, spokespersons, exclusives/embargo)
- Measurement framework and “first 72 hours” run-of-show plan
Who this is for
- Startups and scaleups gearing up for a launch, product reveal, or fundraise
- Established brands preparing a strategic announcement or entering a new market
- Purpose-driven organizations that want their next story to break through in a crowded media landscape
- Comms teams that need a press-ready plan without committing to a long-term retainer
What makes this different
- Speed to impact. A comprehensive plan delivered in under two weeks.
- Media-first thinking. Built by ex-journalists and PR strategists who know what will get covered.
- Proof over polish. Every recommendation is backed by audience insights and business relevance.
- Enablement-ready. Your team can execute the plan the day we deliver it.
Add-Ons
- Media training for spokespeople
- Purpose positioning workshop
- Spark Session coaching session
- Strategy Sprint session
- Messaging & auditing refresh
- Custom AI pitch assistant (GPT) tailored to your messaging
- Design support for press kit assets and visuals
- Ongoing pitching support or retainer transition
Ready to go to market with confidence?
Call or email us to set up a call at hello@yulupr.com or +1 604-558-1656. Let’s build something impactful together.