Yulu Impact Communications is a purpose-driven agency specializing in ESG and social finance communications. We partner with investment firms, wealth managers, credit unions, and banks to amplify their impact, strengthen trust, and position them as leaders in sustainable finance. From impact investing to fossil-free portfolios, we help financial institutions authentically share their stories with rightsholders, stakeholders, investors, and the public.
Why ESG & Social Finance Communications Are Essential
Today’s investors and consumers demand transparency and accountability. Financial institutions that lead with purpose see stronger long-term growth, higher customer loyalty, and deeper stakeholder engagement. Whether it’s reporting on ESG commitments, launching innovative social finance products, or navigating reputational risk, the right communications strategy builds credibility and moves capital toward solutions that benefit people and the planet.
Our Process
- Discovery & Strategy – Benchmarking, market insights, and message development to define your ESG narrative.
- Thought Leadership – Executive positioning, op-eds, panel prep, awards submissions, and speaking engagements.
- Media Relations – Proactive storytelling to secure top-tier coverage in business, finance, and sustainability outlets.
- Stakeholder Engagement – Building trust through transparent communications with investors, members, and communities.
- Impact Reporting – Translating ESG performance into clear, compelling stories that resonate with financial and non-financial audiences.
Our Services
Impact Communications + Storytelling
- Communications planning
- Strategic communications
- Media training
- Media relations
- Rightsholder & Stakeholder relations
- Internal communications
- Community relations
- Influencer engagement
- Social media
Impact Consulting
- Industry benchmarking
- Stakeholder interviews
- Identifying organizational purpose
- Strategic partnerships
Impact Assessment + Measurement
- Assessment of an organization’s purpose, legitimacy, and governance
- Build a measurement framework
- Track progress
Relevant Work
Our team has partnered with leading financial institutions to help shape the future of sustainable finance, including:
- Community Savings Credit Union – Developed campaigns advancing economic justice through financial inclusion, elevating the credit union’s role as a champion for workers’ rights and financial access.
- Farafena – Supported investment in African agriculture by amplifying women-led businesses, helping attract investors and media attention to regenerative farming models.
- Oikocredit – Amplified the impact of a global cooperative investor in microfinance and fair trade, securing international coverage and strengthening credibility with socially responsible investors.
- Tapestry Community Capital – Helped raise $8.9M in community bonds for affordable housing through media relations, storytelling, and positioning Tapestry as a leader in community financing.
- Vancity Community Investment Bank – Created communications strategy for Canada’s first values-driven bank, increasing visibility in national media and reinforcing its ESG leadership.
- Genus Fossil Free – Positioned a pioneer in fossil-free investing as an industry leader through thought leadership, award submissions, and targeted media coverage.
- ModernAdvisor – Designed media strategy for a digital-first wealth management platform, launching Canada’s first ESG robo-advisor, highlighting its innovation in fintech and accessibility for retail investors.
- Grosvenor Diversified Property Investments – Showcased the global property group’s social purpose commitments, elevating its ESG leadership through media campaigns and stakeholder engagement initiatives.
Farafena
Oikocredit
Tapestry Community Capital
Let’s Work Together
Looking to strengthen your ESG and social finance communications? Yulu partners with banks, investment firms, wealth managers, and credit unions to build credibility and amplify purpose. Call or email us at hello@yulupr.com or +1 604-558-1656. Let’s build something impactful together.