Stories, Recognition, and Insights from a Top PR Agency Shaping the Future of Impact and Purpose-Driven Communications
Stay up to date with Yulu Impact Communications’ latest news, press releases, media coverage, and thought leadership. Explore stories, awards, and insights on purpose-driven communications from a top PR agency.
Looking for a social impact communications agency to offer media commentary to your story? Call or email us at hello@yulupr.com or +1 604-558-1656.
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Top 10 Influencer Agencies
Yulu is named among the top 10 influencer agencies in Alberta and Vancouver for 2025.
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Yulu Celebrates 10 Years as a Certified B Corporation
Top PR agency Yulu Impact Communications is proud to be celebrating its tenth year as a Certified B Corporation™ communications agency. For a decade, Yulu has been part of a global movement of companies using business as a force for good. (Aug 2025)
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Creative Conversations with Melissa Orozco
Melissa Orozco, Founder of top PR agency Yulu Impact Communications, shares how impact is central to Yulu’s ethos, explores Audible’s Indigenous Writers Circle program, and offers insights on purpose-driven PR, AI engagement, and amplifying social and environmental impact. (Jul 2025)
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2025 Winners: Canada’s Top Small & Medium Employers
Yulu is honored to be recognized among Canada’s Top Small & Medium Employers 2025 as one of its best PR firms. This award highlights our commitment to meaningful work, social impact, and purpose-driven culture. (Apr 2025)
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TriplePundit: Impact Professionals Share Their Predictions for Brand Purpose in 2025
Industry leaders share their predictions on the future of brand purpose in 2025. Explore how values-driven communications and impact-focused PR will shape the year ahead. (Jan 2025)
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National Observer: Communicating to encourage positive change
Charlotte Gilmour, Managing Director of Yulu Impact Communications, shares strategies for climate and environmental communications, helping organizations engage audiences and drive meaningful social and environmental impact. (Dec 2024)
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PR Week: Yulu Impact Communications appoints Charlotte Gilmour as MD of environmental impact
Yulu Impact Communications announces Charlotte Gilmour as Managing Director of Environmental Impact, strengthening the top PR agency’s commitment to sustainability and purpose-driven communications. (Oct 2024)
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Top 8 Vancouver Agencies that Can Spice Up Your Influencer Campaign
Discover the best PR firms in Vancouver, including Yulu Impact Communications, who deliver innovative influencer campaigns with creativity, impact, and measurable results. (Oct 2024)
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B The Change: The 3 C’s of Equitable Communications
How Yulu Impact Communications create equitable, Impactful stories by focusing on context, content, and consequence, ensuring messages are accessible, purposeful, evidence-based, and drive positive outcomes. (Aug 2024)
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Globe & Mail: Canada’s Top Small & Medium Employers 2024
Yulu is honored to be recognized among Canada’s Top Small & Medium Employers 2024 as one of its best PR firms. This award highlights our commitment to meaningful work, social impact, and purpose-driven culture. (Apr 2024)
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Episode 119: The Story Behind the Audible Indigenous Writers' Circle
Yulu Impact Communications’ Tessa Danelesko showcases Audible Indigenous Writers’ Circle, highlighting how impact communications and storytelling amplify indigenous voices, foster social change, and drive measurable media impact. (Mar 2024)
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Fast Company: How purpose will be a beacon for business leaders in 2024
Some of the best PR firms offer their perspectives, including Yulu Impact Communications’ CEO Melissa Orozco. Orozco stresses that consumers reject superficial claims, urging businesses to prove their purpose through tangible outcomes and authentic community impact. (Jan 2024)
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Agility PR: A Conversation with Melissa Orozco
Yulu Impact Communications founder Melissa Orozco speaks about her PR firm specializing in impact communications strategies (Jun 2023)
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Fast Company: In 2023, the only certainty for businesses will be change—and purpose
The best PR firms offer their insights on the importance of businesses operating responsibly, featuring advice from Yulu's CEO Melissa Orozco. (Jan 2023)
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Business in Vancouver: How corporate giving can lead to greater corporate social responsibility
Top Vancouver PR firm Yulu's Melissa Orozco discusses how corporate giving has developed into corporate social responsibility, and it is much more than merely a marketing strategy. (Nov 2022)
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Top CSR PR Agency: Ragan's CSR & Diversity Awards
Yulu was recognized as Ragan's top CSR PR Agency of the Year at its 2022 CSR & Diversity Awards. (J
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Insight Success: 10 Most Disruptive PR and Marketing Agencies 2021
Yulu is recognized as one of best PR firms when it comes to the most disruptive, celebrated for creativity, innovation, and impact-driven campaigns. (Nov 2021)
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PR Week: Join the B Hive: Why agencies are seeking B Corp certification
Excerpt: Yulu Impact Communications explains why top PR agencies pursue B Corp certification, embedding sustainability, accountability, and social impact into business practices. (Oct 2021)
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Exeleon Magazine: In Conversation with the Impact Leader – Melissa Orozco
Top PR firm Yulu’s Founder and Chief Impact Strategist, Melissa Orozco, shares insights on leadership, impact-driven PR, and integrating purpose into client campaigns. (Oct 2021)
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Real Leaders: 2021 Top Impact Companies
Featured among the best impact companies, PR firm Yulu is recognized for their purpose-driven communications and social responsibility. (Jan 2021)
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Fast Company: 6 trends that will reshape business purpose in 2021
Yulu Impact Communications highlights six trends reshaping business purpose, guiding organizations toward more impactful, socially-conscious strategies. (Jan 2021)
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PR Week: Just briefly: Yulu Public Relations registers as a Benefit Company
Top PR agency Yulu Impact Communications formally registers as a Benefit Company, cementing its commitment to social and environmental impact in all business operations. (Oct 2020)
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Sustainable Brands – How to Communicate with Purpose During a Pandemic
Featured in Sustainable Brands, Yulu Impact Communications shares how the best PR agencies help organizations communicate with empathy and transparency during COVID-19, ensuring messages stay aligned with their values while navigating crisis. (Jun 2020)
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The PR Week: 4.3.2020: Melissa Orozco, Yulu PR
Excerpt: PR Week features some of the best PR firms. This week, Yulu Impact Communications’ founder, Melissa Orozco, in conversation on purpose-led PR and how the agency is redefining impact in communications. (Apr 2020)
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Canada's Podcast: Melissa Orozco
Yulu founder Melissa Orozco discusses how Yulu Impact Communications became an award-winning top PR agency. (Sep 2019)
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PR Daily: First B Corp-certified PR agency introduces concept of impact relations
Yulu took home the award for best Global CSR PR Initiative at PR Daily's CSR awards, among the best PR firms for CSR public relations. (Sep 2019)
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Yulu PR awarded GOLD at 2019 Stevie Awards for “Best Global Issues” communications campaign
Yulu was awarded the gold honor for leading the strategic communications “Global Issues PR Campaign of the Year” by the 2019 Stevie American Business Awards®. (Jun 2019)
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B Meaningful: PR as a force for good
Yulu's founder Melissa Orozco discussing building an award-winning top public relations firm founded on the principles of sharing stories that matter. (Apr 2019)
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PR Daily: CSR PR Agency of the Year 2018
Yulu was named PR Daily's CSR PR agency of the year, among some of the best PR firms in the impact communications world. Yulu was recognized for its efforts building ‘Impact Communications,’ the discipline drives positive social or environmental impact through authentic communication. (Sep 2018)
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Strategy: Meet the 2018 Agency of the Year juries
Melissa Orozco, founder of Yulu Impact Communications, was selected among the top PR firms as one of the jurors for PRWeek’s Agency of the Year, recognizing her leadership in impact-driven communications. (Aug 2018)
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Business in Vancouver: Social change drives business plan for PR firm's founder
Yulu's founder Melissa Orozco discusses building a top social impact focused PR agency. (Oct 2017)
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PR Daily: CSR PR Agency of the Year 2017
Yulu was named PR Daily's CSR PR agency of the year, among some of the best PR firms in the impact communications world. (Sep 2017)
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Top Corporate Social Responsibility PR Agency
Yulu was named the top Corporate Social Responsibility PR Agency at Ragan's Ace Awards. (Sep 2014)
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Georgia Straight: Best PR Firm in Vancouver
Yulu was named the Georgia Straight's best PR firm in Vancouver for 2014. (Sep 2014)
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F*ck Cancer: How a PR Awards Winner's Campaign Reached 49 Million
Yulu received the Gold Stevie® Award for Best Public Service PR Campaign in the PR awards categories of The 2012 International Business Awards, the world's premier business awards competition. (Mar 2013)
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Stevie Awards: Top PR Campaign
Yulu PR wins the Stevie Award for best PR campaign of the year. (Oct 2012)
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Melissa Orozco: 30 Under 30
Yulu's founder Melissa Orozco was named one of Canada's top marketing talent, among 30 of Canada's top PR firms and talent. (Aug 2012)
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Looking for a social impact communications agency to offer media commentary to your story? Call or email us at hello@yulupr.com or +1 604-558-1656.