Top-tier Canadian press to cover Broadband TV’s $36 million investment

Yulu was tasked with developing messaging around the new $36 million investment, and getting this news covered by top-tier Canadian press. Yulu developed a comprehensive strategy that involved developing messaging around the announcement, coming up with several attention-grabbing headlines and identifying YWCA’s Women of Distinction Award for Entrepreneurism and Ernst & Young’s Emerging Entrepreneur of the Year.